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Brand messaging quotes from brand messaging strategist Loren Weisman. A set of FSG Messaging and Optics Brand Messaging Quotes from Loren Weisman. Here are some of the quotes. "Is your brand messaging telling a story or is it telling your story?" "Is marketing the only message your audience is receiving? Consider becoming the author and publisher of your story, over just another person trying to sell a book with the same old ads, hype pr and spam style ads that are used by so many." "If you are saying the same thing as everyone else, then why would and why should anyone think you are different from everyone else?" "You are better, so be better. Be kinder and be bigger, instead of adding to and authoring more words of hate online." "Message, market and respond in love. Consider staying away from messaging, marketing and responding in fear." "Are you following their content because of what is being shared or by how many shares and followers they have?" "Popularity does not always equal authority or authenticity." "There is no better way to find out the true heart, honor, and professionalism of a person, than seeing how they handle themselves and others when facing a crisis, disaster or intense level of pressure." "Your mistakes aren't learning experiences, if you aren't learning from them."