How to Sell a Film

"How to Sell a Film: (3rd Time Lucky)" is the incredible little film that nearly didn't get made but did because cult film-makers Seumas Next and Stephan Kern never gave up, secured an international Film Festival World Premiere for "How 2 Make a Film (Billion $ Weekend)", got the cinema to sell out, touched a nerve with the audience and sold it in the lobby of the theatre.