Joanne Rubino

Joanne Rubino is a creative, development, and production force behind highly acclaimed and award-winning biopics, scripted series, and documentaries. Against the backdrop of a rapidly changing industry, she has tapped into the fascination that audiences have with true stories and compelling narratives. As the founder of Be Brave Media, Joanne has developed a compelling slate of series and feature projects in partnership with her network of award-winning and up-and-coming directors, producers, writers, talent, and production companies as well as studios, streamers, networks, and agencies. Embracing the concept that success never happens in a vacuum, Joanne has always had an open door to teamwork. She continues to seek out collaborations that not only create momentum for existing projects but also give her opportunities to develop new concepts in environments where she can be working shoulder-to-shoulder with teams and companies that she highly regards. A creative executive at heart, Joanne leans into her production background as she identifies and develops new content ideas. From budgets to script revisions, schedules to staffing, her experience gives her the insights she needs to ensure the marketability and profitability of each project. Previously, as a producer and production executive with Thinkfactory Media / ITV, Joanne blended her artistic sensitivity with an analytical approach to exceed profitability and ratings goals on all projects. These included critically acclaimed and award-winning Hatfields & McCoys, Texas Rising (History limited series with numerous Emmy and SAG nominations) and Surviving Compton (Lifetime TV movie that, along with companion documentary, attracted more than nine million viewers). In addition, Joanne was one of three producers to receive an Emmy nomination for Brando, a Turner Classic Movies documentary.