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Mallika's strength in creating creative content combined with strategic and marketing thinking has allowed her to successfully fuel an entrepreneurial drive in a number of areas. Mallika is the author of A Hundred Promises to My Baby published by Rodale Books in Spring 2005, and is currently working on her second book. She is the creative force and architect behind www.intentblog.com, a popular website featuring South Asia's most renowned thinkers. She is currently producing a feature film with Fox Studios entitled How to Know God. Mallika serves on the board of Chopra Enterprises, the Chopra Foundation, and Virgin Comics and Animation. She is a spokesperson for UNICEF programs for orphans affected by AIDS. Mallika was a founder of MyPotential Inc, a multi-media company where she helped write the company's business plan, hired the key management team, raised over $10 Million in venture financing and built key strategic relationships. She served as the first representative for the re-launch of MTV in India, and has consulted with Go Networks (Disney) and Yahoo! She is a co-founder of the popular K Lounge in NYC. Mallika has a BA from Brown University, an MBA from Kellogg Business School, and has been profiled in Forbes, W Magazine, LA Times, and Femina Magazine.