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Madeline Di Nonno_peliplat

Madeline Di Nonno

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Madeline Di Nonno is the Chief Executive Officer of the Geena Davis Institute on Gender in Media, the only research based non-profit working in the entertainment and media industry to accelerate gender and diversity representation in children's entertainment through cutting-edge research, education and advocacy programs. Di Nonno leads the Institute's strategic direction, management, financial and operational activities. Di Nonno brings over thirty years of executive leadership experience in the entertainment, non-profit, digital and consumer packaged goods industries. Previously, Di Nonno served as President and CEO of On The Scene Productions, a leader in digital video creation and distribution. Di Nonno lead the company's new business development and video content platforms for the entertainment, health care, and consumer products clients such as Nike, Gatorade, Iconix, and PepsiCo. Prior to On The Scene, Di Nonno served in executive marketing positions for Anchor Bay Entertainment/Starz Media and Echo Bridge Home Entertainment where she led global brand marketing, branded franchise development, acquisitions, digital media initiatives for home entertainment and limited theatrical releases in North America, United Kingdom and Australia. As Executive Vice President and GM for Nielsen EDI, a leading research provider of Theatrical distribution measurement and information, Di Nonno drove innovations in digitizing product offering, new business and product development and studio theatrical distribution and exhibition client management. Previously, Di Nonno served as Senior Vice President, Marketing Alliances and Digital media at the Hallmark Channel, and launched the cable channel and established marketing, digital media, e-commerce, and corporate alliance functions. Di Nonno developed revenue-generating, integrated marketing programs with companies such as Johnson & Johnson, Fuji, Mail Boxes Etc., Universal Pictures, Target, Sony Pictures, Chrysler, and Baskin Robbins. Di Nonno pioneered the Channel's digital media initiatives. Di Nonno served eight years at Universal Studios Home Video as Vice President, Strategic Marketing where she established the company's first Digital Platforms and marketing campaigns. Di Nonno supervised marketing campaigns for all theatrical, direct-to-video and library releases and spearheaded Universal's launch into DVD and interactive. Di Nonno began her career at ABC Television Network in corporate publicity working on the marketing communications campaigns for mini-series, sports and daytime, including "The Winds of War," "The Thorn Birds" and the 1984 Olympics. Di Nonno is a requested speaker at major events, companies, and organizations such as the The White House, United Nations, UNESCO, CinemaCon, CTAM, CES, and featured in media publications such as The New York Times, Variety, The Hollywood Reporter, Huffington Post, Kidscreen, Fast Company, and Wired Magazine. Education Madeline holds a bachelor's degree from Boston University. Board Affiliations Madeline serves on the Board of Directors for the Television Academy Foundation; Promundo U.S.; Board of Advisors Los Angeles Press Club; GameChanger Films and the Rutgers University Institute for Women's Leadership. Madeline served as President of the Glass Lions Jury for Cannes Lions 2016.

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