Kirk Langer

As President of PSE, Kirk Langer is responsible for driving promotions and partnerships for his agency's clients and their brand partners. Kirk delivers turn-key, custom, relevant sports and entertainment content for his clients - on demand. This originally created content is developed for new media, but has also been broadcast on television. In 2010, he executive produced "The Making of Madden NFL", a behind-the-scenes look at the history of the Madden NFL video game franchise that aired on SPIKE TV. In 2011, he executive produced "NCAA Football 12: All Access", an inside look at how NCAA Football 12 was made. Segments from the DVD were featured on Coke Zero's website. He also executive produced "The Making of Need for Speed The Run", which documented Sports Illustrated's historic partnership that incorporated swimsuit models into a Need For Speed video game. In 2012, he executive produced "The Making of FIFA Soccer 13", an inside look at how the world's most popular sports video game is made. This feature is currently in talks to be aired on ESPN. Kirk's focus on content-driven partnerships has resulted in numerous awards, including the MI6 Marketing Award for "Don't You Wish You Thought of This" for his Rivalry Tour, an integrated promotion between EA SPORTS, NFL Network, Sony Playstation and Coors Light which featured television segments on NFL Network's All Access.