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Fernández is a versatile author who studied audiovisual communication and actors' direction at the Barnard College in New York. In the last few years he has directed fictional works for Walley Global Inc., a US production company which specialises in producing TV movies for the English-speaking market. He produced and directed one of the most successful sitcoms in the US Hispanic market entitled "Madre solo hay dos". Fernández has a wealth of experience in the audiovisual sector and was responsible for setting up and managing the Canaries Autonomous Television Channel, which he headed for five years. He has also held different relevant posts in media companies as important as El País newspaper or Cadena SER radio station. Lately Fernández has devoted himself to audiovisual productions setting up the factories Report Line Producciones and Plató del Atlántico which are the largest audiovisual infrastructure available in the Canary Islands and one of the biggest production centres in Spain. Report Line also has a branch office in Miami (USA).