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Craig is a graduate of the University of North Texas College of Music and has a nice list of touring and performance credits including Frankie Valli, Edgar Winter, Player, Pat Boone, Jefferson Starship, Jersey Boys Las Vegas, and Maynard Ferguson. He partnered with Chris Smith (Jefferson Starship) in 2009 to begin creating custom music for TV/Film and their music has been featured in hundreds of TV shows. To meet a growing demand for music, Craig formed Groove Tower Music in 2020 and serves as the founder and owner. GTM continues to create custom music for TV, Film, and Media.